Blogs

The NTHR Pass is a subscription service available for $9.99 per month. Subscribers receive a 25% lifetime discount code, valid as long as their pass remains active. The primary purpose of the pass is to offer exclusive deals, sales, and free products to those who sign up. This initiative also plays a crucial role in supporting Northrnr’s growth as a small business, helping us cover expenses and work towards moving to a larger warehouse in the coming year. As of August 17, 2024, we have 10 dedicated subscribers already enjoying the benefits of the Northrnr Pass. Now, I'm not asking...

Since launching Northrnr in 2021, our goal has never been to chase specific revenue targets or dream of becoming a million-dollar enterprise. We haven’t focused on hitting particular financial milestones month after month or year after year. Our true purpose has always been to create something truly unique and meaningful. Unlike the "rat race"—a term that refers to the exhausting, competitive pursuit of wealth and success for its own sake—our approach is different. We are not motivated by the need to sell out, amass a fortune, and move on. Instead, our drive stems from a deep connection to the natural...

Why We Reject Fast Fashion At Northrnr, our mission is to empower every explorer with confidence and style as they discover new horizons and embrace the wonders of the natural world. We are dedicated to crafting high-quality, stylish, and functional apparel for nature enthusiasts who value sustainability, durability, and elegance. This commitment is why we reject fast fashion entirely. Fast fashion relies on cheap, mass-produced materials and exploitative labor practices, leading to products that are low in quality, harmful to the environment, and unethical. This approach contradicts our core values of sustainability and craftsmanship. At Northrnr, we believe in creating...

At Northrnr, we take immense pride in the fact that every step of our production process—from sewing to fabric, embroidery, and the final product—is done entirely in-house right here in Minnesota. We don’t outsource our production to other companies; instead, we handle everything ourselves, ensuring that our products are made with the highest level of care and precision. We firmly stand against fast fashion and the exploitation of child labor that often accompanies it. Our goal is to create something authentic that will last. It’s easy for companies to go overseas and produce hoodies at a low cost using cheap...