Blogs

At Northrnr, we prioritize using the best quality fabrics we can find. Before launching any products or collections, we conduct extensive reviews and testing to ensure they hold up to real-world challenges and circumstances. While we admit to having made mistakes in the past, we are quick to correct them and make things right for our customers.Despite the high quality of our products, we price them below the market standard because we don't want you to break the bank. Our price points are significantly lower than our competitors', yet we offer the same quality fabrics. Moreover, we don't use sweatshops...

In December 2020, while I was a sophomore in college, I launched NORTHRNR. It started with a few flannels I put online, each featuring a bear patch above the pocket. After my sophomore year, I made the bold decision to drop out of college and focus entirely on NORTHRNR. Many questioned my choice, calling it impractical. Since then, I've faced the harsh realities of entrepreneurship, including being evicted from apartments due to my business operations. Initially, I had no clear direction—I sold flannels online and to friends without a defined purpose or mission. I was learning on the fly. That...

How We Give Back At Northrnr, we believe in making a positive impact on the world beyond providing exceptional outdoor gear. We are committed to giving back in meaningful ways: 1% for Trees Planted: For every purchase, we contribute 1% of our revenue to tree planting initiatives. This helps restore natural habitats and preserve the beauty of the great outdoors for future generations. 1% for Fighting Human Trafficking: We donate 1% of our revenue to organizations dedicated to combating human trafficking and supporting survivors. By partnering with these organizations, we aim to contribute to the global fight against this critical...

At Northrnr, our mindset is rooted in a commitment to quality, authenticity, and a deep love for the outdoors. We believe in the power of craftsmanship, which is why every piece of our apparel is handmade with care in Minnesota. From the first stitch to the final product, we take pride in handling every step of the process in-house, ensuring that each item reflects our dedication to sustainability, durability, and elegance. Our approach isn’t just about creating clothing; it’s about crafting gear that enhances your adventures and embodies the spirit of exploration. We’re driven by the belief that life is...